WordPress Events Update Plugin

29 February 2012

Offer Closed


The plugin works like this.  Go to the plugin admin and add a new feed group.

Once you’ve created your new feed group you can start adding events to it.


Give your new event a name, start date and time and a description or “story”.

And that’s it.  It’s not hard to do at all.

You can add as many feeds and events as you like, and as each event reaches the time and date for it to go live, it automatically gets published into the feed.

Your subscribers if using a tool like Feed Notifier or Feed Notifier Portable (tell them about it) will get the updates as soon as they happen.  This is all far faster than making a blog post or sending out an email.


I’m gently frothing at the mouth over this one (I apologise if that’s too graphical for you) and I think you’re going to love this as much as I do.

This plugin is fantastic and has the potential to change the way you do business and keep your subscribers informed and I’m going to be using it heavily myself.

And I have to ask myself “Why didn’t I…” / “Why haven’t I…” latched onto this a long time ago?

I think it might be because I didn’t get the background to it properly, but now I do.

Let me explain – there’s all sorts of reasons and things going on that have resulted in arriving at this place and plugin.  If I sound a bit “random” or disjointed in trying to explain this, don’t be surprised as I’m really excited about it all.

What this new plugin does is allow you to create groups and then add time driven events to those groups into the admin panel.  The group then gets published as a special RSS feed…


So you add a new event and set a date and time plus the event details (a description that can contain HTML) and when the time arrives the event gets published within the special RSS feed you created.

This new feed is completely separate from your regular WP feed.

You can create as many groups (feeds) as you like and as many events in each group as you want.

These new feeds don’t have to have anything whatsoever to do with the blog they’re hosted on.  That means you don’t have to install the plugin on every blog if you don’t want to, you can just install it on your main site and create feeds to suit you.

You can create private and public feeds – they’re actually the same but you get to tag them private or public as a way of organising them all.

Here’re the benefits of the private feeds and this is partly why I’m really excited about this plugin.

Details about public feeds are further down.

You can create a private feed using an obscure feed name and put all sorts of reminders for future events in there.

o Phone the accountant on Tuesday after 11:00.
o Get a birthday card for your mother/wife/budgie.
o Pick up the dry cleaning.
o Get the car serviced.
o Join the webinar you signed up for.
o Get that new plugin Frank Haywood has released.

and so on.  ;-)

You read all the feeds using your favourite RSS feed reader (e.g. Feed Reader for Windows) which runs quietly in your system tray and which is now an indispensible tool for me.  Alternatively there’s a FireFox addon called RSS Ticker if like me you spend your entire online life with FireFox open.

When the feed updates, your RSS reader lets you know and you don’t ever miss an appointment again.

Well, you know what I mean…

Now let’s look at public feeds and events.  These are even better!

I get people complaining to me that I send them too many emails.  I also get people complaining to me that I don’t keep them updated enough and then they’re annoyed when they miss things.

I can’t win can I?  ;-)

It will soon be fixed.

To update your normal WP RSS feed, you need to publish a new post – that’s the only way you can do it.  But that’s not always an appropriate thing to do is it?

It’s fine if you have a lot to say, but if you just want to keep people updated about something such as a new plugin release, then you don’t want to create a whole blog post just to do that do you?

This new plugin is perfect for doing small updates and notifications.  Smaller than a blog post, bigger than a tweet.  Far more control over content.

For instance you could create a WSO update feed for your subscribers, and each day (or whenever) publish some short detail about the WSOs you think are worth getting.  Not worth a blog post, not worth a broadcast email, but more required than a tweet.

Or maybe a special interest feed?  I know for a fact I have a group of people on my mailing lists that are intrested in online marketing and another group that are only interested in offline marketing, and some who are into both.  Create two feeds and let people subscribe to one the other or both of them.

(In fact it’s even possible to mix different feeds from different sources together and producing one big fat one with everything in it – I’ll talk about that another time.)

Doing it like that you’re far less likely to annoy your main mailing lists and those who want updates more often can easily get them.

Isn’t that REALLY cool?

Can you see why I’m excited about this?  ;-)

And can you see why I’ll be pushing people to subscribe to RSS feeds in future?

You can do EXACTLY the same thing as I’ll be doing.

And let’s not forget the increasing amount of people out there who have smart phones with RSS readers on them, and who are gagging to add alerts and stuff and keep themselves amused and updated with what’s going on.

Yeah?  Get it?  I didn’t and I’ve never been bothered before because I never got it and there wasn’t anything that could do what this plugin does.  That all changes today.

At 6.00pm GMT (1.00pm EST) today I’m running a pre-sale for the RSS Events plugin at just $10.

Here’s your chance to get it at the lowest price it will ever be, because once this sale is over it’s going straight up to $27, so grab it today while you can.

(If you’re one of the people that’s been asking for more updates you’ll be getting them via one of my events feeds very soon.)

-Frank Haywood

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